RPM’s social media practice connects brands with decision makers through an engagement strategy that positions a brand as a community thought leader. No longer is the objective to speak "to" users, but to speak "with" them. User-to-user communication and value exchange is core to the successful execution of any social media initiative. We believe that social media "makes the mix better."
Integrating a social media plan with a brand’s go-to-market plan can drive all performance metrics upwards. Our clients’ success derives from the strenuous due diligence performed at the outset to align the brand’s social media presence with the right audience, and from our philosophy to only engage in the most relevant conversations.